Not a coach. A CEO teaching what he actually does — inside a $21M business with real people and real stakes.
The playbook for creative operators. 6 frameworks for building a profitable, scalable creative business — without losing your edge. Written from 11 years inside Design Pickle.
Get First 3 Chapters FreeBuild a real AI operating system for your business. Online courses, quickstart guides, AI prompt packs, and a weekly live call with Russ. Start this week. No coding required.
Join the CourseNot a Discord. Not a group chat. A private, curated room for founders running real AI-powered businesses. Weekly live calls. Peer cohort. Application required.
Apply for AccessFounder & CEO of Design Pickle since 2015. YPO member. Author. I've been building, breaking, and rebuilding systems for 11 years inside a real company with real P&L.
Everything I teach — the book, the course, the mastermind — comes from what I'm actually doing right now. Not a framework from a whiteboard. Not a theory. A system running 24/7 on my actual business.
6 actionable frameworks. Battle-tested inside Design Pickle over 11 years. How to productize, position, systematize, magnetize, and scale a creative business — without losing your edge or your mind. Available on Amazon.
What I'm building, breaking, and shipping — inside a real company. No fluff. Every week.